Better Relationships = Better Recruiting

by | Dec 10, 2019 | Employee Management | 0 comments

Better Relationships = Better Recruiting

Recruiting new employees to your company is typically one of the hardest parts about owning a tree care company. There are so many creative ideas to recruit new employees that one article can not simply cover them all so I want to just focus on one very powerful way; organizations.

What I mean by organizations, are the membership based groups that are well established and have a mission to help their members. Your local ISA chapter, a military veteran organization, a local chamber of commerce are all examples of established organizations whose goal is to serve their members.

Recruiting within organizations does not happen immediately, but when done correctly, will create a long pipeline of future employees for your company. To be successful, you need to create a positive relationship between your company and the organization. Volunteering your time and talents for the organization is the quickest way to provide value and begin to create a great relationship that will turn into a recruiting hot spot for you.

Now with so many great organizations out there, how do you choose which one to invest in to see the best results? Below are the four areas that you should look at when assessing each organization that you are contemplating working with.

– Members – You need to get a feel of what their membership demographic consists of. How many total members are there? What are the ages of the members? Does the organization know what the positions or titles of their members are? All of these questions will help you understand if your ideal employee is a part of this organization or not.

– Events – The best way to meet a potential new hire is in person. So ask the organizations what they have for events. Are there any Job Fairs or specific hiring events? If so, how many potential employees come to them? How about informal networking events? What about any multi-day conferences?

– Marketing – Learn how the organization communicates with its members. Gain an understanding by simply asking the organization if they send out a newsletter or email blast? Would you be able to write an article within their newsletter so prospective employees begin to see your name? Are there any sponsorship or advertising opportunities that you could engage in? The more your personal name and business name get promoted by the organization, the better reputation and more likely it is that new employees will come to you for their next job.

– Leadership – Understanding who the centers of influence are within each organization is a critical task to choosing which organization to partner with. This isn’t necessarily apparent from looking at an organization’s website, so you’ll have to do some digging to find this out. Is there an Executive Director who is a full time position? If so, get to know them personally. Are there long-standing Board members or very influential members who provide advice and direction for the organization? Who is in charge of the events? Each of these questions will help identify who are the movers and shakers within the organization and are the ones you need to connect with to get in front of more new hires.

Learning about these four areas for each organization will help determine which one you should focus on for recruiting efforts. As you know, a solid recruiting plan takes effort to build deep relationships, so do not try to get involved with too many organizations.

If you would like more help with Hiring & Recruiting for your tree care company, please contact ArboRisk today!

Written by: Eric Petersen

4 Tips to Minimize Credit Card Risk

by | Dec 3, 2019 | Risk Management | 0 comments

4 Tips to Minimize Credit Card Risk

Credit card fraud is everywhere and it’s scary, especially for tree services!

Just this past week, an underground website called Jokers Stash claimed to have 4 million credit card numbers for sale taken from fast food chains and that is just the most recent example.

Because most tree services accept credit cards in some manner, I consulted with Spencer Shimon of Heartland Payment Systems, the nation’s 5th largest payment card processor, to learn how tree care companies can minimize their credit card risk.

The first thing Spencer mentioned was that the lowest risk transaction will always be one that done in person by you or your team; via Swipe, EMV (Chip Card), or Contactless (entering directly into a web portal). When doing this you do not keep any of the information as the service is paid for right away.

If you ever write down credit card information, whether taking the payment over the phone or asking for the payment information online, you are subjecting your company to a much higher risk level, ultimately risking higher processing rates.

That said, Spencer’s four tips to reduce your risk are:

Mobile Card Reader – Get a mobile card reader and encourage your team to take payments out in the field. This way, no credit card information is written down or stored by your company and will help ensure you’re being PCI compliant. If you do have to write the credit card number down, you must shred that document immediately after use. It should also help you get payment faster!
Proper Information – Make sure you get as much information as possible when taking a payment over the phone. If you’re only getting the Card Number, CVV, and Expiration, then you’re missing very important consumer verification information. Always get the Zip Code and billing address to go along with the credit card info to ensure your customer is using their credit card.
Verify – Make sure you have a system that’s designed to catch user errors. Mistakes happen, and people give the wrong information and sometimes enter the wrong information. Understand the credit card processing fees that your business is being charged is based on your level of risk. Catching those mismatches will help in paying less fees over time.
Documentation – Keep good documentation on what services were agreed upon and what is being paid for with the credit card. If your gut tells you that something is fishy about the way the customer wants to pay for the services, ask more questions and get everything in writing. You don’t want to have a customer paying for your services with a stolen card.
If you or anyone on your team is interested in finding out how to make sure you are PCI compliant, or interested in reducing your overall risk for processing credit cards, please reach out to a Thrive member today!.

Spencer Shimon is a Relationship Manager for Heartland Payment Systems, the 5th largest processor in the United States. They deliver credit/debit/prepaid card processing, mobile commerce, e-commerce, marketing solutions, security technology, payroll solutions, and related business solutions and services to more than 400,000 business and educational locations nationwide.

https://www.merchantbillofrights.org/

Written by: Malcolm Jeffris, CTSP

1 Storm – 4 lives

by | Nov 26, 2019 | Safety | 0 comments

1 Storm – 4 Lives. When will enough be enough?

Storms ripped through northern Wisconsin on July 19th and 20th, 2019 toppling thousands of trees and causing a tremendously dangerous cleanup effort, which in turn ended in tragedy for 4 individuals. Four separate deaths have been reported from tree cleanup activities related to this storm. Four!!

While the details about each of these events are still under investigation, multiple factors played a role in these four families being changed forever.

Were these individuals Certified Arborists or have any training in professional tree care? Were they getting paid to do the storm cleanup work or just helping out a friend or neighbor? I don’t know those answers and not to sound crass, frankly I don’t care. They died and they shouldn’t have.

How can we as an industry still allow this to happen? How can we as human beings still allow this to happen?

After attending my first ANSI Z133 meeting this past April as a guest, I made a commitment to myself and the people that I work with both on my team and my clients that I would read every one of the Accident Briefs in the TCIA Magazine to learn even more about what is happening every day in the tree care industry. Reading these small articles does one major thing for me, it pisses me off. It pisses me off that people are still dying and severely injuring themselves almost daily.

It’s said that the pain of change is only acceptable when the pain of remaining stagnant is unbearable. Well I’ve hit that point. One storm and four deaths is unacceptable.

While traveling home from the second Z meeting that I have attended I could not help but write this article as I feel responsible that four of my fellow Wisconsinites won’t be celebrating Christmas this year. They won’t be able to enjoy another Green Bay Packer Super Bowl victory or be able to choose to retire when they want. Their fate was sealed and now all that is left are a bunch of “what if’s”.

So where are you going with this Eric? Every one of us has a responsibility to ourselves and our community (family members, neighbors, employees, coworkers) to help put an end to this mayhem. Pick up a copy of the Z133. Study it. Ask questions about it. Talk to everyone you can about it. But most importantly, follow it! These safety standards were written in blood. Don’t let the next one be written about your blood or someone’s that you love.

Join me in the fight that together we can make a difference and help every arborist get home safe each night.

Written by: Eric Petersen

Peer to Peer Gear Inspection

by | Nov 4, 2019 | Safety | 0 comments

Peer to Peer Gear Inspection

By Peggy Drescher

The first step to an accident involves the false belief that experience makes you invulnerable. Seventy-five percent (75%) of all work-related fatalities in the United States come from making a mistake while doing routine work.

Every year at the International Society of Arboriculture International Tree Climbing Championship – World Championship, they hold a gear inspection for climbers and volunteers. Guidelines are maintained regarding competition gear and all competitors and all volunteers who will be working aloft during a competition or its set-up must submit to an inspection of all equipment and equipment systems before entering an event safety zone. This is one of the most important aspects of this competition. If your gear does not pass inspection, you do not participate unless it is corrected and passed by the head judge.

Why not take this routine and build it into your safety program? Although employees should be checking their gear on a daily basis, thoughts like, “I checked it yesterday, my gear is all right, I’ve climbed on it a hundred times, nothings gone wrong, etc.” normalizing and complacency can get in the way.

One way to combat this issue is to do a peer to peer gear inspection on a monthly basis. Some tips to get this going in your company.

You need commitment if you want to establish and sustain an effective new program so make sure you and your management/safety team are on board. You are steering the ship!
Write it into your safety policy. For example, we will perform a peer to peer gear inspection every month on the first Wednesday after dispatch.

Explain it to your crew why this is important and that this is to support the idea of helping each other out. It is not to bust people – it is because you care about each other and another set of eyes is always helpful. It is to correct a conflict with equipment that could cause an accident.
This can be a great way to mentor new employees. Have a veteran employee paired up with a newer employee. Hopefully this will help to invite questions from your crew as to why someone may think the gear is lacking in some way. It is imperative that your employees feel comfortable asking questions and bringing issues up to each other. Or perhaps you can have the crew that is working together that day check each other’s gear out.

Always have a specific area designated for this inspection. Whether this is outside or in a corner of your shop, a dedicated space brings validity to the importance of the gear check and eliminates an excuse for not doing it.

If something has to be taken out of service you must have a backup inventory so there isn’t temptation to ask or allow someone to use the flawed gear for the sake of production.

Train employees on how to properly inspect equipment. Explain it is your duty as part of the Z-133 safety requirements.

Gear inspection should be a dialog, a safe place for employees and management to talk to each other. Encourage your team to take not only responsibility for themselves but others too!

Here are some other helpful links surrounding safety and gear checks…

https://www.itcc-isa.com/Portals/0/Docs/2018-ITCC-Gear-Check-Form.pdf

https://www.itcc-isa.com/Portals/0/docs/rules_Equipment_2016GearCheckInstructions.pdf

Who Your Safety Director is Matters

by | Oct 29, 2019 | Safety | 0 comments

Who Your Safety Director Is Matters

A Safety Director is an important position in your company. But why do we just put any person available in this position? We, as an industry, must put a person in the Safety Director’s position that is fully equipped for the job. We sometimes give this position the last thought when hiring people. Why is that? Safety is the most important part of our job; yet we do not want to spend the resources into hiring the right person to fill the Safety Director position. A proper Safety Director can make or break your tree care business. Improper handling of the staff can create chaos in your company; proper handling of the staff will create a culture in your business where safety flourishes.

To fill the Safety Director position, you must find a person who is fluent with climbing skills, grounds person skills, equipment guidelines, PHC guidelines and MSDS rules, ANSI Z and OSHA Standards, computer skills, record keeping, training skills, middle management skills, etc. He or she must be familiar with all these skills – excellent at some, good at others, but able to perform all of them. He or she must be a strong personality that can handle safety infractions and incidents with a calm manner. This may include things such as a consequence schedule established for safety infractions – first offense warning, second offense suspension, third offense termination. At all times, the Safety Director should be seeking out information to help educate themselves and then educate their crews.

All these actions are hard on the Safety Director – to take disciplinary actions and apply them to crew members, and at times what used to be fellow crew members. They need to establish a culture that promotes safety. They need to be available to have safety talks with each crew or individually. They need to be understanding and firm at the same time.

Make sure you choose a level headed person for this position. Do extensive interviews, ask the right questions, have the person applying for the position do a performance test such as climb the tree, run the chipper, or PHC treatments. There is nothing wrong in testing their knowledge. After all, your crew’s safety and your money are on the line.

Make sure as a company owner you fill the position with a qualified person for the Safety Director position. Make sure they have enough well-rounded experience; your crews will recognize a Safety Director that is trying too hard to convince the crews of his knowledge in some area or acts like an expert – and in all truth is not an expert. Choose someone that the company can trust and is a welcome help rather than a hindrance.

For more help with your hiring and recruiting needs, contact an ArboRisk crew member today!

Written by: Dawn Thierbach