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Seeing the Forest Because of the Trees

Seeing the Forest

Because of the Trees

Written by Kevin Martlage

The idiom “Can’t see the forest for the trees” is one of those old sayings that can bring about many different interpretations based on the context in which it is being used. Typically, it is used when describing a person who cannot see the situation they are in because they get so consumed and lost in the details, they lose the perspective of the overall bigger issue. They are focused on the individual ‘trees’ and therefore are unable to understand the landscape of the entire ‘forest’. As a consultant, I see this all too often especially when it comes to supporting leaders and teams on their journey of developing and supporting a sustainable and transparent work environment. Additionally, the idiom becomes a reality when coaching individuals on their pursuit of continual improvement as a leader and business owner.

In previous articles I have written about using flashlights and mirrors to help develop your personal leadership skills and the leadership culture within your organization. The concept is simple and helps you review things by using two different tools: a flashlight and a mirror. The mirror is used to help you see and reflect on those things as the leader you are doing to grow, sustain, or detract from the impact you are making on your team and organization. The flashlight is used to help those you are leading see a unique perspective or point of view when it comes to their ability to help grow, sustain, or detract from their leadership ability and impact. As a leader it is important that you are using both to help enhance your leadership, while also leading and coaching your team to enhance theirs. Using the two tools together can help you and your team grow while building trust and using intentional communication which are both fundamental building blocks of any supportive and successful business culture.

So where does a leader obtain a flashlight and mirror capable of providing this insight? Additionally, how can you use those tools to help identify the ‘trees’ so that you fully understand the entire ‘forest’? I’m sure you can go down to any local hardware store and pick up a flashlight for $4.99 and a handheld mirror for less than that. Both are very simple to use and do not require any specific instructions other than making sure you put the AA batteries in correctly and you continue to keep your mirror clean, so it reflects properly.  Obviously, the idiom of “the forest from the trees” and the concept of flashlights and mirrors are just examples of things that ultimately can help you enhance your ability as a leader. Additionally, I am not expecting anyone to go out and physically buy a flashlight or mirror and immediately things will be “on the right track”. However, there is some power in the understanding of how both can help you navigate your way through the ‘trees’ as you map out the ‘forest’ for your team.

When you are looking at your leadership impact and ultimately your overall business culture, it is sometimes difficult to step back and look at things objectively. This is especially true when you are assessing something like your personal business that you have poured your blood, sweat, and tears into over the years to get you to your current success. Equally difficult is the first time you look in the ‘mirror’ or the ‘flashlight’ shines on something that you suddenly realize may have been impacting things for a long time. Once you come to the realization of identifying some opportunities to advance it then becomes difficult to try and figure out how to advance those things while still staying focused on the day-to-day and other ‘fires’ that may come your way.  Ultimately you then become consumed with even more ‘trees’ that you didn’t know existed, which makes the ‘forest’ seem even more daunting and confusing. So how do you navigate through all of this to ensure that your team and your organization are not feeling the same effects and impact you are while ensuring you are growing as a leader? There are many feasible answers, however I feel strongly that finding a trusted advisor or coach is key to sustainable growth and development as a business leader.  

As I continued to gain more responsibility and more team members throughout my career I often lost track of the overall bigger picture as I remained focused on the details. Focusing on the details is important, but as a leader you also must stay at a high level as you help your team navigate through the forest, which is your company, their day-to-day responsibilities, and ultimately their personal development. It was not until I joined a company out in New York City that I finally realized how important it was for a leader to have a trusted advisor or coach to help understand the entire ‘forest’.

This trusted advisor helped to shine the flashlight and hold up the mirror so that I could begin to see things a bit differently.  Additionally, they helped me to prioritize and delegate the details while empowering my employees to do the same. Without this advisor, I am certain that the overall success of my team and my career would not have been on the same trajectory. I’m sure I would still have been successful, but the journey and my development would have taken a lot longer with the possibility of never reaching the full potential I might have been capable of reaching. There is a possibility that I would still be wandering around the forest as I continued to be lost among the trees, thus causing my team to also be lost.

A leader/trusted advisor relationship can take on many different forms. Ultimately a trusted advisor should be someone you can trust that can help you see things from a different point of view. They should not be afraid to shine the flashlight, hold up the mirror and challenge you as an individual and leader. While it is helpful for this advisor to have some similar industry knowledge it is also beneficial to have someone with an outside perspective that may understand your ‘forest’ and your ‘trees’ from a different business perspective. Trusted advisors can be colleagues, consultants, other business owners or someone you can simply trust to provide you with a different perspective.

If you are interested in continuing to advance your leadership ability and impact through a trusted advisor/coaching approach, my recommendation would be to reach out to us at the Arborisk Thrive team just to have a conversation. Sure, we offer coaching and various services to help you advance as a leader and an organization, but this is 100% NOT an article written as a sales call or advertisement. Rather it is an article written to provide you with a different perspective on how you can continue to focus on your leadership development and ability to lead your team and organization. The conversation will be focused on your thoughts and the direction you would like to take as we help provide some insight and things to consider.

As a consultant I am in the business of positively impacting and supporting people, organizations, and teams on their journey of reaching their full potential. If having a conversation with you about the power of having a trusted advisor or coach is helpful in you pursuing your true purpose, impact, and goals then that is all I can ask. If that conversation identifies the opportunity for a more formal coaching / support relationship with a member of the Arborisk Thrive team then great. If not, then perhaps our conversation helped you to understand your ‘forest’ by identifying one of the ‘trees’ along your path of understanding and success.

If you are interested in having a conversation or learning more about our Thrive program please check out our web site at: https://arboriskinsurance.com/arborisks-thrive/

Employees in Other States

Employees in Other States

Written by Eric Petersen, CIC

There is an increasing trend within the tree care industry for tree services to either be working in other states or hiring remote employees that live in a different state than where they are headquartered. Many times this offers a greater revenue potential or the ability to get the talent on their team that they need to be successful. In fact, for ArboRisk it’s both. We now have employees that live and work in three different states as our insurance agency’s home office. That has allowed us to expand our brand and secure top tier employees that would not have been an option if we were only looking within our home state. 

But with that opportunity, comes some employee management challenges as every state operates slightly different from each other. There are many different issues you as the business owner must address to do this correctly, from payroll tax and unemployment accounts, sales tax, workers compensation, contractual law and other employment laws, the list of to do’s can get lengthy right off the bat. Your insurance agent, accountant, and attorney should be the first three calls you make to determine what you will need to take care of. 

For this article, I am going to focus on the insurance issues with out of state work or employees. 

The first thing you must do is assess how much time your employees will be spending in each state. Are you looking to have a full time remote employee or crew? Does the employee live in the other state and commute across state lines to work out of your shop? Or is there a new project that you want to take on? Perhaps it’s storm work where locations will be changing frequently? The specifics of your situation could drastically change the requirements of what you need to do. I’ve broken it down into two scenarios; Regular Work/Permanent Location or Temporary Work/Location to help you determine what to consider.

 

Regular Work/Permanent Location
If you are planning on having regular work or employees permanently stationed in another state it is a little easier to comply with. Let’s look at each coverage line to see what you should be concerned with. 

Workers’ Compensation – Because each state handles Work Comp and has different laws with different benefit schedules, you need to make sure to add the other state to your Work Comp policy and assign an estimated payroll for each applicable Work Comp class code. This also applies if you have an employee living in another state, even if they only work in your state. You want to make sure there is coverage for any state that the employee could file for benefits under. If you happen to open a location up in North Dakota, Ohio, Washington or Wyoming, you’ll have to buy a Work Comp policy from that particular state directly. 

General Liability – As long as you are working within the United States, Puerto Rico, US Territories and Canada, your General Liability will cover you. That said, you should report all new locations to your General Liability policy as some insurance companies are not licensed to do business in all states. This means they are not equipped to handle claims that pop up in those states and if they learn of regular operations happening in a state they are not licensed in, they will issue a non-renewal as soon as they can. Like we’ve discussed in many other business tips, it’s much better to build a relationship with your insurance company and be open about the states you are working in than to try to sneak it past them. 

Property & Inland Marine – Your Property policy only covers you at listed locations, so if you have a building or a leased location in another state, add that location to your insurance policy. Inland Marine coverage acts like the General Liability and covers your equipment wherever you go as long as you are in the coverage territory.  

Business Auto – If your vehicles are registered or garaged in a different state than your company’s headquarters, you’ll need to make sure your insurance company knows that as you may be subject to different motor vehicle laws in the other state and need to have different insurance coverages on your policy. 

 

Temporary Work/Location

Workers’ Compensation – Each state has its own definition of what constitutes temporary work. For some states, like New York, the moment your employees step into the state to work you are subject to the Work Comp laws of their state, while in other states, you are allowed up to 90 consecutive days before their laws become your company’s responsibility. Check with your insurance agent to understand the particular Work Comp laws for the state(s) you will be temporarily working in. 

General Liability – The insurance guideline for temporary work when it relates to General Liability coverage is the same as regular work. Check with your insurance company to make sure they are able to provide the best claims service if you were to have a General Liability claim in another state. Have as many details about the temporary work as possible to give the insurance company the full picture of what you will be doing in the other state and why you want or need to take on this project. Again, by building a relationship with your insurance company, you will benefit much more long term than you would from hiding information from them. 

Property & Inland Marine – If your temporary work involves a written or verbal lease agreement to rent a building, storage shed, parking lot, etc., you want to list that location on the property policy immediately. If your equipment is stored temporarily out of state, again, this is a time for a conversation with your insurance company to make sure there won’t be any trouble with a future renewal policy by being open with them. In your conversation with the insurance company, explain as much about the temporary work as possible. 

Business Auto – When thinking about the temporary out of state exposure for your business vehicles, think about where you are ultimately physically working and garaging the vehicles during the length of the project. All insurance companies understand and accept the fact that you may be driving through various states on your way to a job, so there will not be a limitation of coverage, however, it is important to remember that each state may have different laws for motor vehicle accidents so you could be unintentionally exposing your company to a larger lawsuit if there is an accident. 

 

As you can see, working in a different state other than your home state can cause some potentially large insurance issues for your tree care company. The best way to ensure your company is properly protected is to talk with your insurance agent and gain the approval of your insurance company before you accept work in another state. Creating an open dialogue between you and your insurance company on your operations is the first step in avoiding a costly and stressful non-renewal situation. 


If you have any questions about out of state work, please contact an ArboRisk team member today.

Better Benefits = Better Employees

Better Benefits = Better Employees

Written by Eric Petersen, CIC

We often get asked about employee benefits and if there are any creative ways for tree care companies to offer benefits without breaking the bank. So for today’s business tip, I went straight to one of our referral partners, Jack Brees of RC Risk Advisors and had a great conversation that every tree care company should hear about!

Q: How do Voluntary Benefits help retain and recruit great employees? 

A: As a business owner in today’s retention and recruiting environment, having something that distinguishes you from the other employers can make it easier to recruit and retain employees.  If salary and job type are equal,  voluntary benefits are an area that separates your company from the rest and could make the choice that much easier for the job seeker. 

Q: What are the common Voluntary Benefit plans/programs that tree services purchase?

A: Voluntary benefits such as: Short Term Disability, Life Insurance, Accident plans, Hosptial Plans and Critical Illness plans help the employee navigate out of pocket expenses and are what is typically offered and accepted by tree service employees.  

Q: Do employees need to pay for Voluntary Benefits out of their own pocket?

A: Not any more! While being in the Voluntary business for the past 15 years, employees have typically paid for these benefits, however, RC Risk Advisors has built a partnership with a Wellness Company that implements a Wellness program that ultimately unlocks tax savings to the employee that are then earmarked for the purchase of voluntary benefits. As an added bonus, the business owner also will realize a sizable tax savings per employee annually.  

Q: Can you give an example of the estimated tax savings for a tree service with 9 employees? 

A: Take a business that has 9 employees, once this tax savings program is implemented the business will receive on average $150 a month in savings per employee to spend on voluntary benefits, ($1,800 a year). The business will also experience, on average, $500 of tax savings per employee annually. Add those numbers together and the total tax savings would be approximately $20,700 annually! In both cases, the employee and employer can choose to pay more taxes or use those monies to purchase voluntary benefits that could help their families with out-of-pocket expenses.  

If you have been thinking about bolstering your benefits or want to figure out a way to get creative with what you offer, please reach out to Jack and ask him about how voluntary benefits could fit in with your company!

What Really Is Light Duty?

What Really Is Light Duty?

Written by Eric Petersen, CIC

I’m sure you’ve heard your insurance agent talk about the importance of having a Light Duty or Return to Work policy in place at your company (if your agent hasn’t talked to you about this, you probably should call us at ArboRisk, wink wink), but what does that really mean?

In short, a Light Duty policy is a risk management tool designed to keep an injured employee at work and productive which minimizes the impact of the workplace injury for both the employee and the business. It is a written policy that outlines the responsibilities of the employer and the injured employee after an injury occurs. 

There are many benefits to having a written Light Duty policy which include:

For the Employee

  • Full Income – Even though the injured employee will not be doing tasks that they were hired for, they will retain the same level of pay that they were getting before the injury.
  • Guaranteed Work – The employee does not have to worry if they will have a job after an injury. The Light Duty policy guarantees that they will still have the ability to work their normal hours. 
  • Remaining Part of the Team – The emotional aspect of an injury can definitely take a toll on someone. With a Light Duty policy in place the injured employee remains part of the team and can still feel productive. 
  • Faster Recovery Time – No one wants to be hurt for a long period of time, so if the injured employee follows the recommended restrictions and does not overstress their body during the recovery time, they will heal faster. Doing tasks at work that may not be their favorite activity helps the employee take recovery more seriously to heal faster.

For the Employer

  • Reduced Work Comp Expense – If the employee stays at home and collects their wages from the Work Comp insurance company, that will obviously create a much larger claim and therefore increase the cost of the future Work Comp policies.
  • Gain Back Some Productivity – While the employee may not be performing the exact duties they were doing before the injury, the employer can still get production out of that employee. Every tree care company has a list of things they want to accomplish on a rain day or a snow day. Many times these items just remain on the list that someday they’ll get to. Use the Light Duty policy to get those items taken care of. 
  • Faster Recovery Time – When an injured employee is doing tasks that they normally do not do, they typically will take their healing/recovery more seriously so they can get back out to work doing the job they love. Faster recovery time means a tremendous amount of savings to the employer.

 

The written policy should also include what happens to the employee if they reject the light or modified duty so that everyone knows what to expect when they are injured. This can be a very important piece if the injured employee is trying to stay at home and just collect from the Work Comp insurance company. 

To make a Light Duty policy defensible in court, I recommend having each employee sign an acknowledgement form stating that they understand what is included in the policy and why it is important for them and the company. 


Make sure that you have a copy of your Light Duty policy and a list of light duty activities in each truck right next to your injury reporting form so that the injured employee can take that policy and list with them to the very first doctor’s appointment. You want to make sure that the very first treating physician knows there is light duty available so they don’t needlessly issue a restriction prohibiting the employee from working at all for a designated period of time. 

If you are struggling on coming up with a list of light duty activities start by thinking about your shop wish list or weather day list. From there start to get creative with what tasks an individual can do for themselves (think online training or volunteering) or for your company (assembling safety manuals, researching safety meeting topics, sharpening chainsaws, etc). Every tree care company has light duty available, you just have to put some conscious thought to it.

Of course, if you would like one-on-one help in creating a Light Duty Policy, please reach out to an ArboRisk team member or sign up directly for the Thrive Safety Package.

Hiring Best Practices

Hiring Best Practices

Written by Eric Petersen, CIC

Hiring is one of the most difficult challenges that a business owner faces, especially in the tree care world. Despite the frustrations that hiring presents, you can get great employees on your team by setting up a structure for your hiring process. And as you know, better employees will help your company grow which in turn will attract even more all-star employees.

Here are my four Hiring Best Practices that you can use to assemble the best team possible.

 

1.Initial Paperwork: Job Description, Application and Background Authorization Forms 

To get the right person for the job, you must be able to define the work that you want them to do. Having written job descriptions for each position is a critical. The job description can be used to promote the position opening as well. An application for employment that includes authorization forms for background checks, including driving record checks is the second part of the initial paperwork that you should have before you hire someone. Checking the applicant’s references and driving record should be one of the first things you do to assess their potential for employment with your company.

 

2. Interviews – I recommend that the interview process is done in three steps…

 Start with a phone interview with a few predetermined questions. You can find out a lot of great information about the applicant before you spend any more time on them by simple talking to them over the phone first. Two things that you will notice immediately with a phone interview are the punctuality of the applicant and how prepared they are. Do they answer right away or does it go to voicemail? You will be able to tell if they are driving (risky behavior?) or sitting in a quiet area. Ask questions to gauge their devotion to safety and how important it is to them as well as what their past experiences are.

If they pass the initial phone interview, schedule an in-person interview with the hiring manager and one of the potential crew leaders. Having two people in on each interview helps protect your company for any he said/she said arguments that may arise if an individual isn’t hired by your company.

The last interview should be an informal group interview where the applicant gets to meet some of the crew members that they would be working with to learn how their personalities will fit with your current team. The hiring manager and crew leader should not be present during this time so the applicant feels secure to be him or herself. The best way to facilitate this is to have the applicant drive out to a job site for a quick lunch with the crew. It is very obvious who will fit in with your culture and who will not during an informal interview like this.

 

3. Physical Testing 

After the applicant passes each of the interviews, it is time to see if they have the physical skills and capabilities necessary to perform the job. This can include having them do a skills test for knot tying, chainsaw knowledge or a climbing test. Perhaps you want to see their tree ID skills or plant health care knowledge. A driving test with one of your larger trucks and trailers is also a great idea to complete at this stage of the hiring process. Lastly, have the applicant go into your local Occupational Health Clinic for a pre-employment physical or ergonomic assessment. This is imperative step to make sure you are not hiring a Work Comp claim!

One very important thing to note on pre-employment testing is that no matter what skills you test for, make sure they are directly related to the job they will be performing.

 

4. Post Hire On-Boarding 

After the applicant has made it through all of the interviews and pre-employment testing, you must make sure the beginning of their employment goes smoothly. This is the time to establish a fantastic start to their career with your organization. Having a proper new employee training and on-boarding procedure is very important in giving that new team member the best attention right away.

 

If any of this seems overwhelming remember the goal is to hire the best person possible. I’m sure you have hired someone you shouldn’t have just because you needed another body on your team. Looking back at that, it is usually easy to see how you spent a lot more time and money on that person than you would have if you spent your time finding the right fit for your team. I guarantee you won’t regret starting to implement these best practices into your hiring process the next time you need to add someone.

If you are struggling with finding new employees for your company, reach out to an ArboRisk team member today to discuss our Hiring & Recruiting Thrive Package.

 

Working with a Recruiting Firm

Working with a REcruiting Firm

Written by Eric Petersen, CIC

I recently used a recruiting firm to hire our latest team member and let me tell you, I was overwhelmed by the ease of the process and the quality of the candidates that we received. I was so impressed that I felt that I should write this weekly tip about working with a recruiting firm to encourage tree care companies to look in this direction for their next hire. 

Historically, I had been closed off to the idea of using a recruiting firm to find new employees as I figured the recruiting firm would have a hefty price tag for finding top talent for me. However, like many tree service owners, as my business has grown so have my responsibilities and the time that I can spend on any one area of the business has shrunk as I’m pulled in so many directions. I’m sure most of you can relate to the feeling of not having enough time to commit to finding great people for your company, but knowing that it should be a priority of yours. This feeling ultimately led me to contact a recruiting firm to inquire about candidates for a new position that we had just created. I still was skeptical but thought I should give it a chance.

Immediately, and I mean immediately, after getting off the phone with the recruiter, I had 12 resumes of very qualified potential employees. They were 12 individuals of varying backgrounds and experience, probably all very capable of doing the job that I didn’t have to go find. All I had to do was tell the recruiter which ones I wanted to interview and they facilitated the conversation. Now, the rush of emotion that came over me was totally different. In a matter of minutes, I was feeling so confident that we were going to find someone to fit our agency that I realized the power that this form of hiring has. 

We ended up doing an initial interview with 5 of the 12, a second interview with 3 of them and a third interview and personality profile assessment with the final 2. The outcome was hiring a fantastic new team member (Hey Liz!) in a matter of weeks as opposed to the process taking months if I had to do it alone. Not to mention the fact that I can almost guarantee our paths would not have crossed if it were not for the recruiting firm.

Though I’ve only had one experience with working with a recruiter, I did learn a few tips that I want to share with you. 

1. Understand the Value of Your Time – The time that it took for me to hire through the recruiting firm was a fraction of the time that it would have taken me and my team to post the job posting, filter through resumes, set up initial interviews, etc. All of that time that I would have spent on those activities was focused back into our business, where it allowed me to make a bigger positive impact for my team than the fee we had to pay the recruiting firm. In our situation, we paid 25% of her first year salary as the fee for the recruiting firm bringing her to us. At first, that seems like a lot of money, but considering how easy it was and how I could focus on what I needed to for the business, this cost was well worth it.

2. Know What You Want – Because recruiting firms have so many candidates to send your way, knowing exactly what you are looking for in an employee is a must before working with a firm. We created a job posting with required experience included so the recruiting firm knew what not to send our way, which is such a tremendous help when trying to hire, I can’t even explain how much that fact helps. We also had internally discussed the role and how this new person was going to integrate with our team. This allowed us to quickly work through the interview to narrow our focus. 

Within the tree care industry there will be some roles that you need to hire for that will work well with a recruiting firm and others that may be difficult. Discuss that with the recruiter so they understand your entire business and staffing needs. You may have heard people talk about only using recruiters for management positions and that is because those positions can be more difficult to hire for and have a larger risk (both positive and negative) to your business due to their responsibilities. 

3. Have Hiring Process Ready – Over the years of working with tree care companies on our Thrive’s Hiring & Recruiting Package as well as hiring employees myself, I’ve learned that having success in hiring starts with having a well defined hiring process. One that is repeatable and consistent from interview to interview, position to position. The consistency is the only way to adequately compare candidates to each other and give everyone a fair shake. Before engaging a recruiting firm, make sure you know how you want your hiring process to go. Will there be multiple interviews with multiple people on your team? Will you have any background check (driving record) or skills test needed? Think about all of the steps that you will want to have the candidates go through so you can tell the recruiter from the start.

4. Give it a Try – My last tip is to actually just give it a try. Don’t stay closed off to this potential avenue of new employees for your team. There are many different recruiting firms that specialize in the green industry that will have some common experience to help in the tree care space. I also have heard of tree care companies looking at recruiting firms that specialize in trucking, because we all know that an arborist is actually a trucker first, then an arborist. 

If you are struggling with finding new employees for your company, reach out to an ArboRisk team member today to discuss our Hiring & Recruiting Thrive Package.