Speaking Engagements
Our team of industry professionals are available to speak at your next event or conference. For more information and to inquire if our team is available for your event or conference, please send an email to [email protected]
Arborisk presentation topics
Hiring & Recruiting
Finding and hiring great people for your business is a challenge and must be met with a structured approach. Learn what the best practices for hiring and recruiting are and how you can implement them into your organization.
Content Marketing
Gain customers without having to sell to them! Gone are the days where consumers purchase a product or service based solely on the salesperson’s ability to convince them to buy. Today the vast majority of the sales process is done by the consumer before they even reach out to you. So how do you earn the trust of your future customers before they pick up the phone to call you? CONTENT MARKETING. This presentation will walk you through what Content Marketing is and how to implement a strategy in your business.
Social Media
This session presents five strategies to gain more business from social media including: real photos/stories, video, engagement with followers, collaboration with others, & online tools to find and curate content.
lower insurance costs
Ready to take control of your insurance cost? Learn how practicing simple risk management fundamentals can directly reduce your insurance premiums. Also, uncover what insurance companies look for when setting insurance rates and how a tree care company can position themselves to receive the best possible premium.
Work Comp
Furious about the high cost and frustration of Workers’ Compensation? Learn how to reduce the negative impact workers’ compensation has on your company by avoiding the 7 Deadly Sins of Work Comp and using the established work comp system to your benefit while burying your frustrations. As a bonus, the audience will receive a simple process on how to be better prepared prior to an injury happening. This seminar is geared towards owners and managers who demand a better work comp situation for their company.
Sales Training
Arborisk Workshops
Hiring & Recruiting
Finding and hiring great employees is one of the most common problems within the tree care industry. This workshop will help attendees develop a step-by-step process to recruit and hire their next superstar.
Sales & Marketing
Are you getting enough of the right jobs with the right customers? This workshop will focus on how to win more of the jobs you want by helping tree care companies identify their sales sweet spot, improve their marketing efforts and streamline their sales process.
Driver & Fleet
Your employees are out driving your vehicles every day, yet many tree care companies do not take the proper steps to minimize this risk. Having an effective Driver and Fleet Management Program is essential for the success of your business. Appropriate written policies and procedures set up the expectations for all employees to follow and provide a guideline for training and compliance.
Our Presenters
Click the photos below to learn more about each speaker!
Eric Petersen
President
Mick Kelly
Agent
Jim Skiera
Thrive Consultant
Margaret Hebert
Thrive Coordinator
Past speaking engagements
2025
January 2025 - Georgia Arborist Association (Webinar)
Topic: Risk Management and Insurance
February 2025 - TCIA Winter Management (St. Thomas, USVI)
Topic: Marketing Panel
February 2025 – Wisconsin Arborist Association (Green Bay, WI)
Topic: Trees, Storms and Insurance
February 2025 – Minnesota Shade Tree (St. Paul, MN)
Topic: We are ALL in Sales
Topic: Lowering Insurance through Risk Management
2024
January 2024 – Indiana Arborist Association (Indianapolis, IN)
Topic: Work Comp Jeopardy
January 2024 - Penn-Del Shade Tree Symposium (Lebanon, PA)
Topic: Lowering Insurance through Risk Management
February 2024 - WI Arborist Association Annual Conference (Green Bay, WI)
Topic: Ins & Outs of Subcontracted Tree Care Professionals
Topic: Lowering Insurance through Risk Management
March 2024 - Northern Green (St. Paul, MN)
Topic: Sales & Marketing Workshop
April 2024 - ArborFest (Asheville, NC)
Topic: Lowering Insurance through Risk Management
November 2024 - TCIExpo (Baltimore, MD)
Topic: Drive & Fleet Pre-Conference Workshop
Topic: Ins & Outs of Subcontracted Tree Care Professionals
2023
April 2023 – ArborFest (Asheville, NC)
Topic: Avoid the 7 Deadly Sins of Work Comp
August 2023 – TCIA Executive Arborist Workshop (San Diego, CA)
Topic: Insurance Panel
November 2023 – TCIExpo (St. Louis, MO)
Topic: We are ALL in Sales
2022
February 2022 - WI Arborist Association Annual Conf.
Topic: We are ALL in Sales
Topic: Hiring & Recruiting
February 2022 - Shade Tree Symposium
Topic: Avoid the 7 Deadly Sins of Work Comp
October 2021 – Rocky Mountain ISA
Topic: Lower Your Insurance Cost with Risk Management
October 2021 – New Heights Forum
Topic: Driver & Fleet Management
2020
December 2020 – Illinois Arborist Association Annual Conf.
Topic: Hiring & Recruiting
Topic: We Are ALL Sales People
July 2020 - TCIA Webinar
Topic: Hiring & Recruiting
February 2020 - WI Arborist Association Annual Conference
Topic: Avoid the 7 Deadly Sins of Work Comp
Topic: Content Marketing for Arborists
January 2020 - Kansas Arborist Association Annual Conf.
Topic: Hiring & Recruiting for Arborists
Topic: Lowering Your Insurance Costs
January 2020 - Indiana Arborist Association
Topic: Avoid the 7 Deadly Sins of Work Comp
2019
November 2019 – Illinois Arborist Association Annual Conf.
Topic: Avoid the 7 Deadly Sins of Work Comp
November 2019 – TCIExpo
Topic: Avoid the 7 Deadly Sins of Work Comp
September 2019 – Rocky Mountain Annual Conference
Topic: How to Reduce the Risk of a Lawsuit by 1/3
Topic: Independent Contractors vs. Employees
September 2019 – Michigan Fall Conference
Topic: We Are ALL in Sales
February 2019 – Michigan Annual Conference
Topic: 5 Tips to Better Social Media
Topic: Avoid the 7 Deadly Sins of Work Comp
Topic: Hiring & Recruiting for Arborists
Topic: Content Marketing for Arborists